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Direct Mail - Why use

Whilst this page is still under construction - we've just included a couple of pdf documents to give a little background as to the overall benefits of Doordrop (Royal Mail Terminology) or Publicity Post (Anpost), together with a little detail of how we operate and manage to consistently enclose/despatch volumes in excess of 3 million items per week.

Q: Are postage costs putting you off from maintaining contact with supporters (charity/3rd sector) or customers and prospects (commercial)?
A:  It shouldn't and there are ways of making your postage costs cheaper through intelligent mailing and pre-srt discounts - the attached gives an overview that was prepared for our charity sector clients

A: Door to Door General benefits-web.pdf  (Linked Document will give just a little background as to the general benefits but please drop us a line for the fuller version)

A: DM and Publicity Post - Impacts approach-web.pdf (A very brief insight as to what we do but there's a lot more and you'd always be welcome to come & visit the factory to see first-hand if that's what                                                                                  you enjoy!)

A: Users come from a wide range of industries although their pack or flyer content/style will vary immensely depending on the margins involved with lower GP/price point items generally having a much cheaper style pack to reflect the saturation in the market and the potential returns.  However, "prime" users with a higher product cost/margin are frequently from such sectors as:-

   * Renewable Energy
           *  Solar PV
           *  Biomass Heating 
           *  Solar Thermal
           *  Heat Pumps 

   *  Charities
           *  Seasonal Mailings for fundraising
           *  "Cold" Prospect Mailings
           *   Awareness Building
           *   Emergency Mailers

   * Home Improvements 
           *  Windows
           *  Doors
           *  Conservatories
           *  Garage Conversions

   *  Anyone else!
          *  With mass market penetration, selectable by geographic and demographic profiling - any commercial or charitable organisation can benefit...It's purely down to whether or not the ROI (Short or                 Long Term) matches with your particular business plan and model.

A:  In truth, there's a raft of variables as to what makes a particularly successful campaign and each industry is vastly different but, just by way of an example to look at the commercial applications, the      attached Excel Spreadsheet was designed to give an indicative response value/ratio based on the figures that are relevant to your business.  For some benchmark figures, please just contact us and        we can talk you through each section.  Click here for the calculator (NB - you may need to enable macro's depending on your security settings).